A designer for humans | Vikrant Kudesia

What do I do?

I'm a human-centric product designer. I work to understand a user's pain-points and problems, break them into manageable pieces and collaborate toward actionable solutions. I communicate design using prototypes, service models, user journeys and a whole lot of sticky notes.

It's my goal to make thoughtful and accessible designs centered around a fun, gratifying user experience. As a senior product designer at Foundation Medicine, I work on data-heavy systems and complex, multifaceted problems in the biopharma and precision medicine industries.

Some of my projects can be found here

I get super excited about technology! I write about design and prototyping tools, CSS and workflows for teams

I'm a Fresh Tilled Soil AUX alumni. If you are curious about that click here, and I'll tell you all about it.

Why do I product?

I design products to connect people and technology.

Have you ever been at an airport, desperately trying to load your boarding pass before a flight? Ever attempt to pay a bill online and wound up losing your mind as you struggled to navigate a confusing mass of links?

Maybe you've wasted most of your day signing up for healthcare online or, perhaps, you were charged twice for something when you placed an online order.

This is because someone either didn't take the time to design something and integrate it thoughtfully

Design is important - it could be the difference between someone getting the resources they need and someone losing out on their quality of life.

I strive to fit technology in the context of humans, not to force humans in the context of technology.

Also, cat videos.